LUKE SPORT X Stoke City

We have signed a two-year agreement with the Potters and will be the official supplier of all Club suits.

Our branding will also appear on a variety of Club inventory, including LED perimeter advertising at the bet365 Stadium.

Stoke City’s Chief Commercial Officer Paul Lakin said: “We’re really excited about partnering with a fast-growing fashion retailer that continues to buck all the high-street trends.

“There’s added appeal as LUKE is a regional company with international reach and we’re looking forward to working closely with them. As part of their partnership with us they are planning major initiatives for fans, including fantastic concessions across their range.”

Creative Director Luke Roper, said: “We are excited to be partnering with one of the pillars of English football. Stoke City is a big club with big aspirations and we are thrilled to be on this journey with them.

“We aim to engage fully with the huge fan base and give something back to the Stoke fans though our strong local relationship with Terraces Menswear.”